2024 MLS Jersey Sponsors

February 18, 2024

Real Salt Lake 2024 Jersey

Major League Soccer’s 29th season is almost underway, which means it’s time for our annual review of brands to be featured on the jersey front and sleeves of each club.

This year, all 29 teams entered the season with a front-of-jersey partner. As you may recall, the Chicago Fire were the only team without one last year. However, in December 2023, the Fire announced a multiyear partnership with online auto retailer, Carvana.

As for the sleeves, media partner Apple, once again, will be on the left sleeve of every jersey. The right sleeve of 16 clubs will feature a brand logo, including, for the first time, the Philadelphia Union. More on that later.

Let’s dive in.


For the 2024 season, 29 different brands will be visible on the jerseys of 28 teams. If this math seems strange, two teams have the same brand partner – BMO Financial Group – and another two teams have split their jersey partners on primary and secondary jerseys. The Philadelphia Union will have the Bimbo Bakeries logo on the primary jersey with Thomas’ featured on the secondary jersey. FC Dallas will have Children’s Health on their primary jersey, with UT Southwestern Medial Center on their secondary jersey.

87% of the brands return from last year, with the aforementioned Carvana (Chicago Fire), Guidehouse (D.C. United), Royal Caribbean (Inter Miami), and Select Health (Real Salt Lake) being the newcomers.

The Portland Timbers entered the season with home improvement company, DaBella, as their jersey partner, but canceled the partnership after misconduct allegations against the company’s CEO.

Check out the full list of partners below.

TeamJersey PartnerCategory
Atlanta United FCAmerican Family InsuranceInsurance Services
Austin FCYETIConsumer Products
Charlotte FCAllyFinancial Services
Chicago Fire FCCarvanaAutomotive
FC CincinnatiMercy HealthHealthcare
Colorado RapidsUCHealthHealthcare
Columbus CrewNationwide Children's HospitalHealthcare
FC DallasUT Southwestern Medical Center / Children's HealthHealthcare
D.C. UnitedGuidehouseConsulting
Houston Dynamo FCMD Anderson Cancer CenterHealthcare
LA GalaxyHerbalife NutritionConsumer Products
Los Angeles FCBMO Financial GroupFinancial Services
Minnesota United FCTargetConsumer Products
Inter Miami CFRoyal CaribbeanCruiseline
CF MontrealBMO Financial GroupFinancial Services
Nashville SCRenasant BankFinancial Services
New England RevolutionUnited HealthcareHealthcare
New York City FCEtihad AirwaysTravel
New York Red BullsRed BullConsumer Products
Orlando City SCOrlando HealthHealthcare
Philadelphia UnionBimbo Bakeries / Thomas'Consumer Products
Portland Timbers
Real Salt LakeSelect HealthHealthcare
San Jose EarthquakesIntermedia Cloud CommunicationsCommunications
Seattle Sounders FCProvidence HealthHealthcare
Sporting Kansas CityCompass MineralsIndustrial
St. Louis City SCPurinaConsumer Products
Toronto FCBMO Financial GroupFinancial Services
Vancouver WhitecapsTelusCommunications


As mentioned, 15 teams will feature a right sleeve partner at season’s start (up one from 2023) in addition to every team featuring the Apple TV logo on the left sleeve. Nine brands return from last year in addition to five newcomers, including Fracht Group (Inter Miami), Telus (CF Montreal), Capital RX (New York City FC), and Intermountain Health (Real Salt Lake).

The last newcomer is Independence Blue Cross, which extended and elevated its partnership with the Philadelphia Union in a new, multiyear deal that includes the right sleeve real estate.

TeamLeft SleeveCategoryRight SleeveCategory
Atlanta United FCApple TVMediaPiedmont HealthcareHealthcare
Austin FCApple TVMediaNetspendFinancial Services
Charlotte FCApple TVMedia
Chicago Fire FCApple TVMedia
FC CincinnatiApple TVMediaKrogerConsumer Products
Colorado RapidsApple TVMedia
Columbus CrewApple TVMediaTipico SportsbookGambling
FC DallasApple TVMedia
D.C. UnitedApple TVMediaThe FruitistConsumer Products
Houston Dynamo FCApple TVMedia
LA GalaxyApple TVMedia
Los Angeles FCApple TVMediaFordAutomotive
Minnesota United FCApple TVMedia
Inter Miami CFApple TVMediaFracht GroupLogistics
CF MontrealApple TVMediaTelusTelecommunications
Nashville SCApple TVMediaHyundaiAutomotive
New England RevolutionApple TVMedia
New York City FCApple TVMediaCapital RxHealthcare Technology
New York Red BullsApple TVMediaOandaForeign Exchange
Orlando City SCApple TVMedia
Philadelphia UnionApple TVMediaIndependence Blue CrossHealthcare
Portland TimbersApple TVMediaTikTokSocial Media
Real Salt LakeApple TVMediaIntermountain HealthHealthcare
San Jose EarthquakesApple TVMedia
Seattle Sounders FCApple TVMediaEmerald Queen Casino / Puyallup TribeGambling
Sporting Kansas CityApple TVMedia
St. Louis City SCApple TVMediaBJC HealthcareHealthcare
Toronto FCApple TVMedia
Vancouver WhitecapsApple TVMedia